![]() With SproutLoud, brands have the advantage of responding rapidly to changing market conditions with data-driven decisions. SproutLoud gives brands unparalleled visibility on ROI for individual tactics, campaigns, promotions, partner engagement, and platform usage. SproutLoud's intuitive distributed marketing platform makes it simple to launch brand-compliant, sophisticated, omni-channel marketing campaigns quickly and easily. SproutLoud is a leading SaaS-based Through Channel Marketing Automation platform, designed to increase brand sales through channel partners, distributors, and customer-facing employees in local markets. With SproutLoud’s new emoji picker, channel partners can easily search and select any emoji commonly available on Facebook, Twitter and LinkedIn for use in their posts. In addition to text, images and videos, SproutLoud now supports the use of emojis in organic social posts. With organic social reporting capabilities, brands can easily monitor key performance metrics, including: impressions, click-through rates, engagement, reach, and virality, across their partner ecosystem. Brands also have more influence over how channel partners build online communities - to boost brand awareness, foster brand loyalty and support customers. ![]() This gives brands and their channel partners the ability to measure the performance of social media posts for better insight into audience engagement and to identify opportunities to improve messaging, timing and reach.Īccess to meaningful data on partners’ social media performance helps brands and their partners understand how messaging is resonating with target audiences. SproutLoud’s enhanced organic social capabilities also include performance reporting. With the use of templates, brands maintain control over how content is displayed and made available to partners who subscribe to their RSS feeds. Existing content - including articles, news, updates and information - can be included in RSS feeds, with daily automated updates to capture new content. All this is done without creating any additional work for the brand. By introducing RSS feeds, brands can deliver a steady stream of pre-created, pre-approved news, information and updates that can be automatically converted to organic social posts for an unlimited number of channel partner subscribers. With SproutLoud, enterprise brands can now use integrated RSS feeds to provide social media and marketing content to their partners, resellers, retailers, dealers, distributors, agents, brokers, franchisees, frontline employees and other end users. By expanding organic social posting to include LinkedIn, partners can use social templates, marketing programs and freeform posts across all three social media platforms. "By automating access to brand-provided organic social content and tracking key performance metrics, we’re simplifying the entire social media management process for partners, saving them time and resources, so they can focus on growing their local businesses."Ĭhannel partners using SproutLoud’s social media integration can now post content on LinkedIn personal and business pages, extending already existing capabilities to do so on Facebook and Twitter. "SproutLoud’s enhancements to organic social will help local channel partners better leverage social media as a critical and growing marketing channel," said Anjan Upadhya, SproutLoud Chief Technology Officer and Managing Partner. SUNRISE, Fla., May 10, 2023-( BUSINESS WIRE)-SproutLoud, a leader in distributed marketing technology, is proud to announce the expansion of the platform’s organic social media capabilities, which make it easy for a brand’s local business partners to automate the use of brand-curated content and measure customer engagement.
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